By [http://ezinearticles.com/?expert=Peter_A._Santiago]Peter A. Santiago
The Meta Description on your website page does not have any influence on the way your website will rank within search results. In the past, it was a factor, but the importance of a Meta Description on a website’s ranking has declined over the years. Despite this description no longer having any benefit related to seo hamilton, you should not treat it as though it is any less important.
The Meta Description for your website is tied in with a Meta Tag or your Meta Keywords. In order for you to add a description, you will need to insert the content for your description within the tag. An SEO tip, you will still want to be sure it is optimized so you see it displayed under your results in the search engine results page, or SERP.
The best Meta Description example is it’s the description for your website that is basically a sales pitch. Because it is listed under your results in the SERP, it is the first piece of information that a visitor will see about your company. It is important to give the visitor the information they are looking for about your company and to make an impression on them immediately. Great amounts of research has been done on this description and the importance of it. The results of that research has shown that an informational and well-written Meta Description will bring more visitors into a website than those that do not have a strong Meta Description or do not have a description at all. This is true even of those websites that have a lower ranking than others.
In order for you to utilize the meta description best practices and to be sure to make a good impression and give the searchers the information they are looking for, there are some things to make sure to include in the description.
* Ensure your Meta Description includes a call to action. A call to action is a way to get the searcher to visit your website for the things they need. Using words such as “buy”, “get”, or “find” are goods ways of doing this.
* Really sell your company, product, service, and website. Make sure that you have the information in your description that will tell the searcher what your site includes and what they will find when they visit your site.
* Keep the number of words within your description to less than 165 characters. This includes any spaces between words. This helps to make sure all of your text will show for the searchers.
Today, you can begin to get your SEO needs taken care of by contacting Bulldog SEO Manchester
. For your web design, SEO and all around internet marketing needs, Sacramento SEO can bring you results. To get started with a Free Website Analysis, contact them at http://www.sacramentoseov.com or call 916-784-300.
Article Source: [http://EzineArticles.com/?Optimizing-Your-Meta-Description-to-Benefit-Your-SEO-Campaign&id=7976798] Optimizing Your Meta Description to Benefit Your SEO Campaign
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